BIRD ROCK GAMES LLC
PRIVACY POLICY
Last Modified on November 2, 2021
1. What’s in this Privacy Policy?
In this Privacy Policy, you’ll find:
•
What information we collect about you
•
How we might use that information
•
What information we might share with others
•
Your rights and choices about that information
2. What does this Privacy Policy cover?
We are Bird Rock Games LLC. In this document, we will refer to ourselves as “Bird Rock,” “we,” or
“us.” We will refer to you and any other users as “you.”
In this Privacy Policy, we will cover the products and services that we offer to you. These include:
•
The “Jigsaw Puzzles” mobile app and other Bird Rock-published mobile apps.
•
The Bird Rock Games website located at: https://www.birdrockgames.com.
Together, we’ll refer to these as the “Service.”
By using the Service, you agree to the terms of this Privacy Policy. Please read our Terms of Use, as well,
for general guidance about your use of the Service. Except as otherwise expressly agreed, this Privacy
Policy and our Terms of Use are the complete agreement between you and Bird Rock.
3. What types of personal data do we collect?
Below you’ll find details about the types of personal data we collect from you and how we use it. We call
this “processing” your data.
We’ll also tell you the reason for processing that data, which is known as our “legal basis.”
First, the personal data we collect from you:
Type of data
Examples of the data
How we use it
Our legal basis
Contact
Information
•
First Name
•
Last Name
•
Full Name
•
Email Address
•
Address
•
Telephone Number
•
Social media handle
To contact you for technical
support and customer
support purposes, and to
send surveys and gather user
feedback
To fulfill a contract
with you, under GDPR
Art. 6 (1) (b).
Purchase
Information
•
Purchase Activity
For market analysis and
segmentation purposes
The collection is
necessary for our
legitimate interests,
under GDPR Art. 6 (1)
(f).
Technical
Information
•
Device Type
•
Browser Type
•
Hardware Model
•
Software Model
•
Operating System
•
Operating Version
•
Your available
device storage
capacity
•
Your accessibility
settings
•
Unique Device
Identifiers
•
Mobile Network
Information,
including your cell
carrier, and network
type in use
to analyze user activity and
improve and operate the
service
The collection is
necessary for our
legitimate interests,
under GDPR Art. 6 (1)
(f).
Analytic
Information
•
IP Address and
other Mobile
Device Identifiers
•
Times and Location
where Services
were accessed by
the User
•
Browser Type
•
Links Clicked,
pages viewed, and
other user activity
on the Service
•
Comments,
suggestions, and
feedback
•
Gameplay Data
•
App instance
identifiers
To analyze user activity and
improve the Service
The collection is
necessary for our
legitimate interests,
under GDPR Art. 6 (1)
(f).
Next, the personal data that third parties share with us:
Advertising
Information
•
Location (city-
level)
•
Mobile identifiers
•
Data gathered from
cookies (for
frequency capping,
aggregated ad
reporting, and to
combat fraud and
abuse)
•
Advertising
identifiers (such as
IDFA), for
personalized
advertising
To display personalized and
non-personalized
advertisements on the
Service
The collection is
necessary for our
legitimate interests,
under GDPR Art. 6 (1)
(f).
What is the name of
the third party
sharing
information with
you?
What type of information is being
shared?
What purpose do you use this
information for?
Flurry (Verizon),
Unity Ads (Unity
Technologies),
AppLovin
Corporation,
AdColony (Digital
Turbine Inc.),
AdMob (Google),
Firebase (Google),
and Google
Analytics
•
Aggregated demographics,
such as age, gender,
language, and city level
location data
•
Anonymous performance
data
•
Diagnostic data, such as
crash reports
•
Aggregated user activity
data, such as user session
length, daily active users,
daily ad views, and installs
by country
•
Aggregated user acquisition
data, engagement data
(screen/page views),
retention data, conversion
data, and attribution data
To aid in maintaining, improving and
securing the Service, to understand how
the Service is being used, to better
understand and serve the Service’s user
base, and to optimize monetization and
marketing efforts
Finally, the personal data that we share with others:
Apple
•
Aggregated demographics,
such as age, gender,
language, and city level
location data
•
Anonymous performance
data
•
Diagnostic data, such as
crash reports
•
Aggregated user activity
data, such as user session
length, daily active users,
daily ad views, and installs
by country
•
Aggregated user acquisition
data, engagement data
(screen/page views),
retention data, conversion
data, and attribution data
Purchase Information: Ensuring that
customers receive the products they
have purchased.
Technical Information: To aid in
maintaining, improving, and securing
the Service.
Crash Reports: To aid in maintaining,
improving, and securing the Service
Our reason
for sharing
What data is being shared?
Who are we
sharing it with?
Their privacy policy
Analytics
Analytic Information, Purchase
Information, Technical
Information, diagnostic data
(such as crash reports), and
aggregated performance data
Flurry (Verizon)
Firebase (Google)
and Google
Analytics
•
https://
www.verizonmedia.com
/policies/us/en/
verizonmedia/privacy/
index.html
•
https://
policies.google.com/
privacy
Advertisement
s
Advertising Information
AdMob (Google)
AppLovin
Corporation
AdColony
(Digital Turbine
Inc.)
Unity Ads (Unity
Technologies)
•
https://
policies.google.com/
privacy
•
https://unity3d.com/
legal/privacy-policy
We may also need to share your personal data in a few other situations:
•
To follow the law, a court order, or orders from government agencies
•
To detect and combat fraud or security issues
•
To protect the Service, our employees, and our business’s rights or safety
Other than that, we will not share your personal data with anyone else.
4. How long do we keep your personal data?
We only keep your personal data as long as it’s required to provide you with the Service. Sometimes a
longer period might be required by law.
After that, we will delete your personal data within a reasonable time.
Please note that we may retain some data, if necessary to:
•
resolve disputes,
•
enforce our user agreements,
•
follow any technical and legal requirements related to the Service.
“Do Not Track” Signals: Because there’s not yet a consensus on how companies should respond to web
browser-based or other “do not track” mechanisms yet, we do not respond to web browser-based do not
track signals.
Mobile Advertising Opt-Out: If you would like more information about online advertising and your
choices about not having personal data used to personalize ads for you, please see the following links:
•
If you have an Android device, see Google’s instructions here: https://support.google.com/ads/
answer/2662856?co=GENIE.Platform%3DAndroid&hl=en
•
If you have an iOS device, see Apples’ instructions here: https://support.apple.com/en-us/
HT205223
•
For general information on opting out of network-based advertising, see the following link: http://
www.networkadvertising.org/managing/opt_out.asp
5. Children’s privacy rights
We don’t knowingly collect any personal data from children under the age of 13. We also don’t
knowingly allow them to create accounts, sign up for newsletters, make purchases, or use the Service.
We may also limit our personal data processing for EU users between 13 and 16.
We take children’s privacy seriously and encourages parents to play an active role in their children’s
online experience. If you have any concerns about your child’s personal data, please contact us at
privacy@birdrockgames.com.
6. Cookies
“Cookies” are small bits of electronic information that a website sends to a visitor’s browser and are
stored on the visitor’s hard drive. Like many services, we employ certain third-party cookies from
Google’s Admob service and other advertising and analytics partners in certain areas of the Service to
allow us to enhance your experience with the Service through personalized advertisements and improve
the Service through analytics analysis.
Cookies are not spyware or adware, and can’t deliver viruses or run programs on your computer.
You may configure your web browsers to accept or reject or delete the cookies, or notify yourself when a
cookie is being set. If you do that, however, the Service may not function as expected or may not function
at all.
7. Transfers of your personal data
Our headquarters is in the United States.
No matter where you live, by using the Service you consent to the processing and transfer of your
personal data in and to the United States. This processing will be under the privacy policies of third
parties that we share personal data with.
The laws of the United States governing data collection and use may not be as comprehensive or
protective as the laws of the country where you live.
If you would like more information, please contact us (see “How to contact us” below).
8. EU residents’ rights
We are regulated under the General Data Protection Regulation (GDPR), which applies across the
European Union. We are responsible as a controller of personal data for GDPR purposes.
Your rights as an EU resident:
Under the GDPR, EU residents have several important rights:
•
You can request a copy of your personal data
•
You can ask us to correct that personal data, delete it, or request that we use it only for certain
purposes.
•
If you’ve consented to our processing, you can change your mind and ask us to stop using your
personal data. For example, you can unsubscribe from our mailing list at any time – just click the
link in each marketing email.
•
In some circumstances, you can ask us not to use automated processing or profiling about you.
If you would like to exercise any of those rights, please email us at privacy@birdrockgames.com. We
may ask for additional info to verify that you’re the owner of that data.
Also, in some cases where the law requires it, we may not be able to help with the above requests.
9. Brazilian residents’ rights
We are regulated under the Lei Geral de Proteção de Dados (“LGPD”), which applies to Brazilian
residents.
Under the LGPD, Brazilian residents have several important rights:
•
Know when we use your personal data
•
Access your personal data, correct any errors, or delete your personal data
•
Anonymize, block, or delete data that we don’t need or are not processing in compliance with the
LGPD
•
Request we transfer your data to another provider
•
Be informed about who we share your data with
•
Be informed about your ability to deny consent and any consequences
•
To revoke your consent
These rights apply to any personal data collected or processed in Brazil, as well as any personal data
processed for the purpose of providing goods or services in Brazil.
If you would like to exercise any of those rights, please email us at privacy@birdrockgames.com. We
may ask for additional info to verify that you’re the owner of that data.
10. How do we protect personal data?
We have taken steps and put security measures in place to prevent the accidental loss or misuse of
personal data.
For example, we limit access to those who have a genuine business need. Those processing your
information will do so only in an authorized manner.
We use other reasonable security measures, such as encryption in transit, for any personal data.
11. Resolving Disputes
We hope that we can resolve any questions or concerns you raise about our use of your personal data.
Please contact us at privacy@birdrockgames.com to let us know if you have questions or concerns. We
will do our best to resolve the issue.
For EU residents, the GDPR also gives you right to lodge a complaint with a supervisory authority. You
may do this in the EEA state where you live, work, or where any alleged infringement occurred.
12. How will we notify you of changes?
We last updated this Privacy Policy on Nov 2, 2021.
We may make further updates from time to time. If we have your email address on file, we will inform
you via email. Otherwise, we will post a message on the Service about the change.
13. How to contact us
Please contact us if you have any questions about this Privacy Policy or your personal data.
You can do so using the following contact info:
•
Email: privacy@birdrockgames.com
•
Postal Mail: 10755 Scripps Poway Pkwy #597, San Diego, CA 92131
